Green for Sports! (Workshop 2)
Our products are not eco-friendly.
We don't communicate on our eco-friendly strategy.
In 10 years:
- 100 % of all our products should be made from natural & recyclable fibres.
- 80 % of people in France recognize Decathlon for its ecological sports production.
- Dacathlon leads the market in sport ecological production.
Achieving success means:
- Working with experts in the field of green, recyclable fibres.
- For Campus to showcase to users and partners our efforts to me more green.
- Grow fibres to be used by engineers here on Campus.
Warning: we have to make sure not to focus solely on Campus but to help other countries to also implement this strategy.
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